Monday, August 22, 2022

A FREE WAY TO PROMOTE AND PROFIT - VIRAL MARKETING

PROMOTE AND PROFIT THROUGH VIRAL MARKETING 

Viral! Isn't that a horrible name for Marketing? Wonder who came up

with it? Yes, mind races to Covid 19. and your mind goes dim. Anyway that is the Computer World. But the word Free brings back all the enthusiasm. Actually, Viral Marketing is nothing so negative or unpleasant. 

Viral Marketing is good!

In fact it is a Free way to Promote and Profit from your Products

What is Viral Marketing?

As the name suggests, it is a way of spreading your Marketing Messages from person to person, rather like the Flu Virus is passed on. You give the germ to, say  5 friends/colleagues/family members, who in turn each passes on the bug to 5 more (5x5=25), who then spread it to another 5 (25 x 5 = 125), and so on until after 8 levels, you reach the staggering figure of 1,953,125). 

The classic example of Viral Marketing is Hotmail.com, one of the first free Web-based e-mail services. 

The strategy is simple:

1. Give away Free e-mail addresses and Services

2. Attach a simple tag at the bottom of every Users e-mail message sent. "Get your private, free e-mail at http://www.hotmail.com". You 

can add whatever enticing message you want.

3. And then, stand back while people e-mail to their own Network of friends and associates.

4. Some of those who see the message will sign up for their own free e-email service.

5. Then they will propel the message still wider to their own ever-increasing circles of friends and associates.

What Makes Marketing Viral?

A Viral Marketing plan usually has some or all of the following basic elements:
1. Provides a Product or Service Free
2. Makes  easy to transfer of the message to others
3. Allows easy growth from small to very large
4. Exploits common motivations and behaviors
5. Uses existing Communication Networks
6. Utilizes the Resources of others

Let us look at each of these in turn:

1. Provides a Product or Service Free

Free is the most persuasive word in Marketing. Most Viral Marketing Campaigns give away a Products or Services to get peoples interest. Free E-mail Service, Free Software, free information etc. Then, when you have their attention, their trust, you sell them something. Hit them with a Sales Pitch first, chances are they won't be interested.

2. Makes for Easy Transfer of the Message to Others

Viral Marketing works so well on the Internet because quick Communication has become so easy and cheap. Your Marketing Message must be simple so that it can be passed on without loosing its effectiveness. The simpler and shorter the better. 

3. Allows Easy Growth from Small to Very Large

To grow rapidly, the necessary infrastructure must be available. The best Viral Marketing makes use of the Resources of others. Not a problem with Resources. Mere mortals like you and I, best to plan on spreading the message using Resources of others. 

4. Exploits Common Motivations and Behaviors

What motivates people to use certain Products or Services on the Web, and to recommend these to their friends? The practicality of a Product, sure, but more that the desire to be popular, thought of as cool etc. Greed also motivates, hence the power of the Word Free.

5. Uses Existing Communication Networks

Most people have around 5 - 12 people in their close Network of friends, family, and work colleagues. On the Internet, nearly everyone has e-mail addresses in their contact list, and favorite Website stored in their Web Browser. So, utilize this fact in your Marketing Campaign. For example, when you give away a Free Product, ask the recipient to provide the e-mail addresses of others who may be interested also.

6. Utilize the Resources of Others

Get your message into other peoples e-mails and onto others Website. That way their Resources are being used, not yours. And once your Campaign has enough momentum, sit back while your Customers do the Marketing for you.

Conclusion

Viral Marketing costs very little. In fact if you go to the right places it can be free. Given that, and the huge potential benefits, your Marketing Campaign really should catch the Viral Marketing bug. 










Tuesday, November 30, 2021

VIRAL MARKETING - A FREE WAY TO PROMOTE AND PROFIT

 Wonder who baptized it with such a name? The word Viral is now the most frightening word now - but it did catch your attention, didn't it? That is MARKETING! 
Viral Marketing is nothing so negative or unpleasant among the geeks. It is rather the most positive word in the Viral Marketing world.

What is Viral Marketing

As the name suggests, it's a way of spreading your Marketing Message from person to person. Rather like the flu virus is 
passed on. 
                   You give the germ to, say 5 friends / colleagues /
family members. They in turn, each pass on the bug to 5 more (5 x 5 = 25), who spread it to another 5 (25 x 25 = 125), and so on until after just 8 levels, you reach the staggering figure of 1,953,125.
The classic example of Viral Marketing is Hotmail.com, one of the first Web-based E-mail Services. 

The strategy is simple: 

1. Give away free E-mail address and services 
2. Attach a simple tag at the bottom of every Users E-mail message sent, "Get your private, free E-mail at http://www.hotmail.com" 
3. Then stand back while people E-mail to their network of friends and associates
4. Those who sees the message
5. Sign up for their own free E-mail Service and then,
6. Propel the message still wider to their own ever increasing circles of friends and associates.


What Makes Marketing, Viral?

A Viral Marketing plan usually has some or all of the following basic elements:
1. Provides a Product or Service Free
2. Making it easy to transfer the messages to others
3. Allowing Easy Growth from Small to Large
4. Exploits Common Motivation and Behaviors 
5. Using Existing Communication Network
6. Utilizes the Resources of others

Let's look at of these in turn:

1. PROVIDES A PRODUCT OR SERVICE FREE

 Free is the most persuasive Word in Marketing. Most Viral Marketing Campaigns give away a Product or Service to get peoples' interest. 
-Free E-mail Service, -
-Free Software, 
- Free Information etc.
Then when you have their attention and trust, 
then you sell them something.
Hit them with a Sales Pitch first, chances are they won't be interested.



2. MAKING IT EASY TO TRANSFER MESSAGES TO OTHERS

Making it easier and faster to transfer messages to other Viral Marketing Sites. Since the  Internet has because faster, Communication has become so easy and cheap, thus it made Viral movement also faster. Your Marketing Message must be simple so that it can be passed on without loosing its effectiveness. The simpler and shorter the better.


3. ALLOWS EASY GROWTH FROM SMALL TO VERY LARGE 
To grow rapidly, the necessary infrastructure must be available. The best Viral Marketing makes use of the resources of others. Resources is not a problem for big companies like Microsoft and others. So for mere mortals like you and I, best to plan on spreading the message using the resources of others....see in No.6.


4. EXPLOITS COMMON MOTIVATIONS AND BEHAVIORS
What motivates people to use certain Products or Services on the Web? Then,
recommend these to their friends. The practicality of a Product, yes, but more that the desire to be popular or to be as cool etc. Greed also motivates, hence the power of the 'free'.


5. USING EXISTING COMMUNICATION NETWORK
Most people have around 5 to 12 in their close Network of friends, family and work colleagues. On the Internet, nearly everyone has e-mail addresses in their Contact List, and favorite Websites stored in their Web Browser. Utilize this fact in your Marketing Campaign. For example, when you give away free product, ask the recipients to provide the e-mail addresses of others who may be interested.


6. UTILIZE THE RESOURCES OF OTHERS
Get your message into other peoples' e-mail, and onto the Websites of others. This way their resources are being used, not yours. And once your campaign has enough momentum, sit back while your Customers do the Marketing for you.

CONCLUSION
Viral Marketing costs very little, in fact if you go to the right places it can be free. Given that, and the huge potential benefits, your Marketing Campaign really should catch the Viral Marketing Bug.


VIRAL MARKETING MADNESS

Description: Introducing Viral Marketing Madness
                         Create Unstoppable Buzz and Traffic through Viral Marketing
Inside this eBook: You will discover the topics about 
- Introduction to Viral Marketing, 
- The Power of Social Media, 
- Basics of Viral Marketing, 
- Creating a Viral eBook. 
- Using Facebook for Viral Marketing, 
- Using Twitter as a platform for Viral Marketing, 
-Mistakes to avoid 
 





Thursday, April 29, 2021

TIPS ON VIRAL LINK MARKETING

 Viral Marketing on the Internet is basically a word-of-mouth campaign. It spreads and multiplies on the Web, as Virus would in people. 

When successful these Marketing Campaigns will multiply quickly, unleashing Traffic to your Site. And thus it increases your Site's Online presence.



Here are a few tips on how to unleash a successful campaign:

Let us start by authoring  articles and submitting them to Online Article Directories. An effective way of acquiring Links with Free Publicity.   The articles should be interesting and related to your Website Niche. Submit them with a Link back to your Website in the Resource Box.

Your articles can serve as a pre sell to targeted visitors. Well written and informative articles can generate a good amount of traffic to your Website. Provided it is targeted to the Content or Product you provide.

In order to make your marketing more effective you should target your traffic. Focus your information on the niche content supplied by your Website, You need a campaign to capture the interest of your niche market. Instill interest and make them want to visit. Join a related blog or forum on the topic.

Social Marketing is your chance to make it big, and get your Website seen by millions. Write an article that is hot with a unique spin on a current topic, or make a video that captures people's attention. 

Post the on your Website and submit it to Digg. You will know if it was good based on how many people viewed your content. 

If it makes it to the front page, then it could be seen by millions, and drive that traffic to your Website to view the content.

These viral techniques can help to bring targeted traffic to your Website, and help to increase your back-links at the same time. 

All it takes is a little time and creativity. 






Tuesday, October 13, 2020

TIPS ON VIRAL MARKETING


What is Corona Virus

VIRAL MARKETING is a technique that is used by many people, yet it is a still relatively unknown. Many people hear the words Viral Marketing or Viral Traffic, think it has something to with a Virus like the Corona Virus. Internet world loves to confuse its audience. Fortunately, Viral Marketing and Viral Traffic has nothing to with people spreading the viruses via e-mail, etc.

                                                    What is Viral Marketing

Viral Marketing is simply defined; as any strategy that is implemented to encourage people to pass on a marketing message to others. These messages in turn creates the potential for growth and more people seeing the message. Viral Marketing also increases Target Traffic.

The only way Viral Marketing is similar to a Virus is in the way it can expand and replicate at a very quick pace. This can cause Viral Traffic to pick up, and your marketing message to reach a lot people in a short amount of time.

Before you begin a strategy to increase Viral Traffic you must understand that some strategies work better than others. 

In fact, if you put the proper amount of research into your Viral Traffic strategy, you will increase your odds of coming up a successful program.

There are a couple of important Tips that you should keep in mind when trying to increase Viral Traffic.

They are as follows:

# 1: The most important aspect to remember when trying to increase Viral or Targeted Traffic is to give something away for Free. 

Everybody loves free stuff, and if you are giving

something away that people like then there is a better chance that your recipients will pass on your Marketing Message.

The word "free" alone will increase your Viral Traffic. But as far as how long it will take to increase traffic, is not as easy to determine. Some Viral Marketing Programs take off right away, where as others build slowly. It all depends on your strategy, and what you are giving away.

# 2: In order to increase Viral Traffic you must also make sure that your message is easily transferable from one person to the next.            

You will never increase your Traffic if you depend on

somebody else to pass along your information.It should be automatically done via e-mail, website, or even software downloads.The bottom line is that you need to make sure your Viral Marketing Message is concise, to the point, and easily transferable.

# 4: Before putting a strategy in place to increase Viral Traffic, you will want to make sure that you can handle the traffic, and requests that come along with it. This goes along with your doing your research before starting.

If you cannot handle the new Viral Traffic, all you hard work will mean nothing in the end.One of the easiest ways to increase Viral Traffic is to use existing Networks. 

In other words, implement your strategy to touch existing people who will be interested, and therefore pass your information on to other people in their Network.

This will ensure that you get a good group of targeted traffic, to take notice of your project.
Also, you need to be giving away your Free Gifts to the people that will use them, hence, targeted traffic is very important. 
Now, by working within a Network, you will have a better chance of driving up targeted traffic, which will help your strategy to spread.

# 5: Do not rely on yourself to do all of the work when it comes to attempting to increase Viral Traffic.
Even though you will be putting the overall strategy into effect,

you should still be able to use other resources, to increase targeted traffic. Affiliate Programs
  and Press releases, are two great ways to increase targeted traffic without having to put in too much work.

Overall, Viral Marketing is a good way to get exposure and increase profit. If your strategy does a good job of bringing in targeted traffic, there is no reason that you should not able to accomplish the goals that you have set forth.

AnneS




Friday, March 13, 2020

NOT USING VIRAL MARKETING COULD KILL YOUR BUSINESS

NOT USING VIRAL MARKETING? THIS COULD  

KILL YOUR BUSINESS!

CREATIVITY 

With so many competition and rivalry going on, every method of Marketing must be method must be utilized to the maximum. It does not matter if you have a killer product or fantastically designed Website. If people do not know
that exist, it does not matter, and you are not going to make it big. Worst case scenario, your business could just get killed.
While the term Viral easily depicts a Virus, a word very much dreaded by all Computer Owners. It is not what it seems.

VIRAL MARKETING OVERVIEW

Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the Public Awareness of one Product or Company. In a nutshell, Companies ride on the idea that if people like the content of a media
they will pass it on to their friends and family. They sponsor the certain media such a cool flash game, funny video, amusing story and such. One may pass on to another, with the Company Brand or Logo or the Product Description or any other Content to help promote the Company or its Product.
The information about Viral Marketing presented here will do one of the two things; either it will reinforce what you know about Viral Marketing or it will teach you something new. Viral Marketing has become popular means of Advertising and Marketing because they are relatively low cost. To avoid being tagged as spam mail, Viral Marketing counts on the eagerness of one  person to pass on the product.
Many Companies offer incentives such as discounts and rebates when they help in spreading their Viral Marketing.

USING VIRAL MARKETING TO YOUR ADVANTAGE 

The first, and for most advantage of Viral Marketing is that you get a lot of public awareness about your Site and your Company. With a little imagination, put
some incentives or prizes, then you can reach out to a great number of people and announce your existence. Most Sites and Companies are catching on to the effectiveness of Viral Marketing and Advertising. Not using it could kill your Business. Along with other schemes and methods in promoting your Site, like Search Engine Optimization as such, Viral Marketing could easily push you ahead in the rating games.
Viral Marketing could be a sneaky way to get people to know about you and your Company. Remember the movie 'The Blair Witch Project'? Many big Companies have tried Viral Marketing, and have had many success stories with it.
Now it is your turn to use Viral Marketing to work wonders for you. Act now, and reap the benefits of Viral Marketing that will provide for your sales figures. Then you will be glad you took the time to learn more about Viral Marketing.





Thursday, September 24, 2015

Using VIDEOS In Viral Marketing

More and more advertisers are adopting VIDEOS as broadband continues to rise and Ad-Serving technologies have become more sophisticated. 

Online Video Advertising is really taking off. Users' attention can be captured and Ads stand out
from the crowd in an increasingly ad-cluttered Online Environment. 
It is true that VIDEO formats cost five or ten times more to serve than standard banners and they involve a lot more production and implementation work. However, they may well be worth all of that, since they achieve greater response rates.

Where to use Online VIDEO if wishing to maximize its effect, is what Advertisers must carefully consider. VIDEO to be used on the Internet should be information and communication focused while VIDEO to be used on Television should be focused on entertainment.

Like everything else, there are good ways and bad ways to use Video Advertising. Right now most Marketers are incorporating their Audio-Video content into existing embedded ad like Banners, or over-content formats like pop-ups. 
Though this could reach a potentially large audience, viewers are likely to be less captivated and more annoyed by these disruptive and distracting placements.

Cached or streaming Video on a specific destination Site offers the best chance of interesting consumers in brand messages. But, here again, it is not likely to reach a large audience unless it generates a Viral outcome.

What ever you come up with, don't forget to make it easy to open and distribute.File size is important, as is the media format. If your
Viral Video has been created for a particular type of Software that not many people use, how will you get people to spread it like wildfire?

Also, if you've made a Video, then the impact will be better if you send the clip as an attachment rather than to stream it. It is cheaper and if you are not hosting it, it is more Viral too.


Thursday, September 17, 2015

Using "Forums" In Viral Marketing


Recently, "Forum" marketing has been touted as a kind of free, organic, #Viral Marketing. Many Marketers go into
Forums purely with the intention of "marketing products" or "services", their actions and attitude unwittingly caused the exact opposite of the desired effect.


Forums are not Market Places but when used as such, the Marketers actions becomes offensive and will only inspire the wrath of fellow Members and Marketers. Also, not to mention the Moderators who can ban them from Site with just a click of the Mouse.


 Now, in order to be effective, this kind of Marketing carries certain degree of commitment, responsibility and respect. The first requirement is to take a personal interest in the main topic of the Forum.  It means that not only visiting it regularly, but it also developing a good relationship with both the Members and the Moderators, as well as taking an active interest in helping others. 
That is Help Others To Help Yourself!


This type of Marketing has already suffered some abuse.
Due to this, many Forums have recently developed stringent rules designed to protect their members from abusive or overly-aggressive marketing tactics.
Some Forums grants ".sig files" only after a Member has created one hundred valid Posts and some have disallowed ads in ".sig files" altogether.